Build an Ecommerce Dashboard
Watch orders, revenue, and top products in one ecommerce dashboard you build by describing it. Powered by Kleap. Free to start.
16,170+ sites created with Kleap in the last 30 days
A working app, not a template
What it is
An ecommerce dashboard tracks the health of an online store — total sales, average order value, conversion rate, cart abandonment, and top-selling products. It shows what's selling, where buyers drop off, and which channels actually drive revenue.
What your ecommerce dashboard tracks
Every field below is one you can add, rename, or remove by chatting with Kleap — a starting point tuned for ecommerce.
Total sales revenue
kpi tileGross revenue from orders in the period. The headline number for the store.
Orders
barNumber of completed orders over time. Pairs with AOV to explain revenue movement.
Average order value (AOV)
kpi tileRevenue ÷ number of orders. Raising AOV grows revenue without new traffic.
Conversion rate
gaugeOrders ÷ sessions. Measures how well the store turns visitors into buyers.
Cart abandonment rate
gaugeCarts started but not purchased ÷ carts started. Every point recovered is near-free revenue.
Top-selling products
barBest performers by units or revenue. Guides stock, promotion, and merchandising.
Revenue by channel
pieSales split across direct, organic, paid, social, email. Shows what's really driving the store.
Customer lifetime value (CLV)
kpi tileAverage total revenue a customer generates over their relationship. Sets how much you can spend to acquire.
Return / refund rate
lineOrders returned or refunded ÷ orders. A rising rate eats margin and flags product or expectation gaps.
Repeat purchase rate
gaugeShare of customers who buy more than once. The single best sign of loyalty and durable revenue.
What good looks like for ecommerce
One app, a view for everyone
Store manager
Orders, AOV, top-selling products, and cart abandonment day to day.
Ecommerce marketer
Conversion rate, revenue by channel, and customer lifetime value.
Owner / executive
Revenue trend, profit after returns, and repeat purchase rate.
Buy a tool, or own one built for you
Off-the-shelf software makes you fit its mold. With Kleap you describe the dashboard you actually want and own it outright.
A typical dashboard
- Monthly per-seat fees that grow with your team
- Your data lives on their servers, in their format
- Fixed features — you adapt to the tool, not the reverse
- Generic, not shaped around ecommerce
Built with Kleap
- Free to start — no per-seat pricing
- You own the app and its database, data stays yours
- Change anything by chatting — fields, views, workflow
- Shaped around how ecommerce actually works
Build it in 3 steps
Describe it
Tell Kleap what your ecommerce needs, in plain words.
AI builds it
Get a real working app with records, forms, and a dashboard.
Publish
Refine it in chat, then publish. It is a live app you own.
Frequently asked questions
What metrics belong on an ecommerce dashboard?+
The must-haves are total sales, average order value, conversion rate, cart abandonment, and top products. Add CLV and repeat purchase rate to see beyond a single sale into long-term customer value. Together they answer both 'how much are we selling now' and 'will these buyers come back.'
How do I reduce cart abandonment?+
Most abandonment comes from surprise costs, forced account creation, and a clunky checkout. Show shipping early, offer guest checkout, and cut the number of steps. Track the rate on your dashboard before and after each change so you can see which fix actually moved the number.
What's a good average order value?+
There's no universal figure — AOV depends entirely on your catalog and price points. The useful benchmark is your own trend: bundles, free-shipping thresholds, and cross-sells should push it up over time. Watch AOV alongside conversion rate, since aggressive upselling can lift AOV while hurting conversion.
Does it connect to Shopify or my store platform?+
The dashboard charts the order and product data you keep in your Kleap app — sales, orders, and returns entered through forms or imported from your store export. It doesn't sync live with Shopify or WooCommerce; you make Kleap the record of the numbers you want to track (updating by import on your schedule), and the revenue, AOV, and abandonment charts redraw from them.
More Dashboard Builder use cases
Ready to build it?
Describe your ecommerce dashboard and watch it come to life. Free to start, no code.