You imagine it. Kleap builds it.
Describe what you want to create. AI builds the design, features and logic, then develops the project further with your feedback.
- Your idea
- A working app
- Your next improvements
AI CRM Builder
Build Your Own Custom CRM — no code
Build your own CRM without code. Describe your workflow in plain language and Kleap's AI builds a custom, no-code CRM for it — contacts, pipelines, tasks, and reminders tailored to how your business actually runs. No templates, no spreadsheets, no setup.
You create. Kleap handles the technical side.
Describe the website or app you imagine. Kleap helps you build it, publish it and keep improving it, with tools to monitor how it works and fix issues.
Data and accounts come with the territory.
Database, authentication and forms: build a client portal or an app with the data and access it needs.
- Database
- User sign-in
- Access and roles
Your tools, inside your app.
Add Stripe, business tools and integrations. Connect your accounts and keys to fit the project to the way you work.
- Stripe
- Business tools
- Integrations
A Guardian after launch.
The Guardian spots website issues and helps you fix them with AI. Return to your project in the chat to make the corrections.
- Broken links and 404 errors
- Page and SEO issues
- Fixes with AI
Everything to go live.
Publish with hosting, connect your domain and follow your activity with analytics and the Search Console integration.
- Hosting
- Your domain
- Analytics and Search Console
Your project keeps moving with you.
Keep your code, connect GitHub and work with AI tools like Claude or ChatGPT. AI assistance and human support on paid plans help you along the way.
- Your code
- Claude and ChatGPT
- AI and human support
Minutes
to a working CRM
0
templates or setup
Free
to start building
Build vs. buy
Custom CRM vs. off-the-shelf
Rigid SaaS makes you bend your business to their fields. A custom CRM is built around how you actually work.
Fit
Off-the-shelf SaaS (Salesforce, HubSpot)
You adapt your business to their fixed fields and objects.
Kleap custom CRM
Built to your exact workflow — your pipeline, your stages, your fields.
Data
Off-the-shelf SaaS (Salesforce, HubSpot)
Your records are locked inside their cloud.
Kleap custom CRM
Your data lives in your own per-app database — exportable anytime.
Cost
Off-the-shelf SaaS (Salesforce, HubSpot)
Per-seat pricing that grows with every new hire.
Kleap custom CRM
Flat — build it once, add your whole team, no per-seat tax.
Changes
Off-the-shelf SaaS (Salesforce, HubSpot)
Wait for their roadmap, or pay a consultant to customize it.
Kleap custom CRM
Ask the AI in plain language and it's done in minutes.
Lock-in
Off-the-shelf SaaS (Salesforce, HubSpot)
Painful migration the day you decide to leave.
Kleap custom CRM
Export the code to GitHub anytime — no lock-in.
Skip the $50k custom-CRM dev agency — the AI builds it.
A custom CRM is one of the internal tools you can make with Kleap's AI internal tool builder. Add sign-in so only signed-in users can open it; ask Kleap to limit access to your team's accounts and test it with a second account before sharing.
Ownership
Your CRM, your data
It's a real app that belongs to you. the code, the database, and the domain. not a rented seat in someone else's platform.
You own the code
Your CRM is a real app you can export to GitHub. not a config trapped inside someone else's platform.
Your own database
Records live in your app's own database, not pooled in a vendor's cloud with everyone else's.
Your own domain
Publish on your custom domain so it's your CRM, on your brand. not a subdomain of theirs.
No per-seat lock-in
Add your whole team without per-seat pricing, and leave anytime with your data intact.
Why it works
A CRM shaped like your business, not a template
Kleap builds around your real process instead of forcing you into someone else's fields. Here's what that means in practice.
Your pipeline, your stages
Describe how deals actually move and Kleap builds the stages, not a generic lead → won funnel that fits no one.
Contacts that fit your world
Clients, donors, patients, tenants, candidates — the records and fields match what you track, in your language.
Tasks and reminders built in
Follow-ups, renewals, and next steps live next to the record they belong to, so nothing slips.
Tailored to your industry
A bid pipeline for construction, matters for a law firm, retainers for an agency — described once, built for you.
Refine by chatting
Change a field, add a view, rename a stage — just say it. The CRM updates without any config screens.
A real app you can share
Publish to a live URL, put it on a custom domain, and give your team a link — it's a real app, not a mockup.
Illustrative preview
A real app, not a spreadsheet
Your CRM runs like software your team already knows. a clean dashboard with your records and your stages. This is an illustration; the AI shapes the real layout around how you work.
- Your data and your fields. nothing generic
- Live on the web, on any device
- Refine it by chatting. no config screens
Capabilities
Everything a CRM needs
The core building blocks, ready out of the box.
Pipeline
Deal stages you define, not a fixed funnel.
Contacts
Records and fields that match what you track.
Automations
Reminders and follow-ups fire on schedule.
Dashboards
Pipeline, revenue, and what's due at a glance.
Permissions
Roles and logins that fit your team.
Mobile
Runs in any browser, on any device.
Connects to your stack
Tell the AI which tools to wire in and it builds the integration . no waiting on a marketplace for a connector that doesn't exist.
StripeGoogleSlackZapierQuickBooksNotionAirtableGmailGoogle Sheetsand more
Process
How it works
Describe it, refine it, publish it. No schema design, no setup phase before you start.
Step 1
Describe your workflow
Tell Kleap what you track — clients, pipelines, renewals, whatever your business runs on. Plain language, no schema design.
Step 2
Kleap builds the CRM
The AI turns your description into a working CRM with the right records, stages, and fields for your industry.
Step 3
Refine and publish
Keep chatting to adjust anything, then publish. Your CRM is a real app you can use and share.
FAQ
Frequently asked questions
What is an AI CRM builder?
An AI CRM builder turns a plain-language description of how you work into a custom CRM — the contacts, pipelines, stages, and reminders you need — without templates, spreadsheets, or setup. With Kleap you describe your workflow and the AI builds the app.
Is it free to build a CRM with Kleap?
Yes. You can describe your needs and generate a working CRM for free, preview it live, and keep refining it in chat. Advanced options like a custom domain are available on paid plans.
Can I tailor the CRM to my industry?
That's the point. Kleap builds around your actual process — a bid pipeline for construction, matters and deadlines for a law firm, donors and grants for a nonprofit — instead of a one-size-fits-all contact list.
Do I need to know how to code?
No. You describe what you want in your own words and Kleap builds it. You refine it by chatting, not by writing code or configuring databases.
Should I build a custom CRM or buy one off the shelf?
Off-the-shelf CRMs like Salesforce or HubSpot make you adapt your business to their fixed fields and per-seat pricing. A custom CRM is built around your exact workflow — and you own the code and data, with no lock-in. Kleap builds one from a plain-language description.
How much does it cost to build a custom CRM?
A traditional custom-CRM build with a dev agency can run tens of thousands of dollars. With Kleap you describe what you need and the AI builds it — free to start, so you skip the agency invoice entirely.
Can I build my own CRM without code?
Yes. Kleap is a no-code CRM builder — you describe your workflow in plain language and refine it by chatting. No schema design, no spreadsheets, no code.
Do I own the CRM and its data?
Yes. Your CRM is a real app: the data lives in your own per-app database, you can publish on your own custom domain, and you can export the code to GitHub anytime. There's no per-seat lock-in.
Can experts build and run the CRM for us?
Yes — that's Kleap Enterprise. Our team scopes, builds, and maintains the CRM for you with custom integrations, SSO, dedicated support, an SLA, and a custom plan priced to your organization.
Build a CRM for your industry
CRM for Agencies
Describe how your agency works and Kleap's AI builds a CRM for it — new-business pipeline, retainers, project handoffs, and renewals. Free to start, no template wrangling.
CRM for Construction
Describe your projects and Kleap's AI builds a construction CRM — bid pipeline, subcontractors, job sites, and RFIs — without forcing your process into someone else's template. Free to start.
CRM for Healthcare
Kleap's AI builds a patient-relationship CRM for your practice — inquiries, appointment follow-ups, referrals, and outreach. A CRM for engagement, not a clinical record system. Free to start.
CRM for Schools
Describe your admissions process and Kleap's AI builds a school CRM — prospective students, enrollment stages, parent communication, and re-enrollment. Free to start, no spreadsheets.
CRM for Manufacturing
Describe your sales process and Kleap's AI builds a manufacturing CRM — distributor accounts, RFQs, quotes, and reorders — tailored to how you actually sell. Free to start.
CRM for Law Firms
Describe your practice and Kleap's AI builds a legal CRM — intake pipeline, clients, matters, and key deadlines — so leads convert and nothing slips. Free to start.
CRM for Insurance
Describe your book of business and Kleap's AI builds an insurance CRM — leads, policies, renewals, and claims — so nothing lapses and every renewal gets worked. Free to start.
CRM for SAAS
Describe your funnel and Kleap's AI builds a SaaS CRM — trials, onboarding, expansion, and churn risk — with MRR on every account. Free to start, no template wrangling.
CRM for Recruiters
Describe how you recruit and Kleap's AI builds a recruiting CRM — candidate pool, job pipelines, client roles, and placements — so no candidate goes cold. Free to start.
CRM for Nonprofits
Describe your mission and Kleap's AI builds a nonprofit CRM — donors, gifts, grant deadlines, and volunteers — so relationships and funding never slip. Free to start.
Kleap Enterprise
Want experts to build and run it for you?
Skip the DIY and let Kleap's team scope, build, and maintain your CRM end-to-end. with custom integrations, dedicated support, an SLA, and a plan priced to your organization.
- Dedicated build team that scopes, ships, and iterates the CRM for you
- Custom integrations with the tools your team already runs on
- SSO, role-based access, and workspace governance for IT
- Priority support with an SLA and a named point of contact
- Migration and onboarding help so your data lands clean
- Custom enterprise plans priced to your team and usage
Describe your CRM. Watch Kleap build it.
Tell Kleap how your team works and get a working, shareable CRM in minutes. Free to start.